CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL

CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL

Bachelor's

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Bibliographic Details
Main Author: GOI HOON
Other Authors: SCHOOL OF BUILDING & ESTATE MANAGEMENT
Format: Theses and Dissertations
Published: 2020
Subjects:
MARKETING
HOSPITALITY INDUSTRY
MARKETING MIX
MARKETING STRATEGY
Online Access:https://scholarbank.nus.edu.sg/handle/10635/166419
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Institution: National University of Singapore
id sg-nus-scholar.10635-166419
record_format dspace
spelling sg-nus-scholar.10635-1664192024-10-26T01:19:07Z CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL GOI HOON SCHOOL OF BUILDING & ESTATE MANAGEMENT CHIN KEIN HOONG LAWRENCE MARKETING HOSPITALITY INDUSTRY MARKETING MIX MARKETING STRATEGY Bachelor's BACHELOR OF SCIENCE (ESTATE MANAGEMENT) 2020-04-03T03:51:14Z 2020-04-03T03:51:14Z 1990 Thesis GOI HOON (1990). CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL. ScholarBank@NUS Repository. https://scholarbank.nus.edu.sg/handle/10635/166419 SDE BATCHLOAD 20200320
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic MARKETING
HOSPITALITY INDUSTRY
MARKETING MIX
MARKETING STRATEGY
spellingShingle MARKETING
HOSPITALITY INDUSTRY
MARKETING MIX
MARKETING STRATEGY
GOI HOON
CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL
description Bachelor's
author2 SCHOOL OF BUILDING & ESTATE MANAGEMENT
author_facet SCHOOL OF BUILDING & ESTATE MANAGEMENT
GOI HOON
format Theses and Dissertations
author GOI HOON
author_sort GOI HOON
title CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL
title_short CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL
title_full CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL
title_fullStr CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL
title_full_unstemmed CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL
title_sort case study of the marketing strategy of a hotel
publishDate 2020
url https://scholarbank.nus.edu.sg/handle/10635/166419
_version_ 1821193312930889728

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