Yellow taxis have fewer accidents than blue taxis because yellow is more visible than blue
10.1073/pnas.1612551114
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sg-nus-scholar.10635-1682122024-04-17T02:01:15Z Yellow taxis have fewer accidents than blue taxis because yellow is more visible than blue HO TECK HUA Juin Kuan Chong Xiaoyu Xu MARKETING GLOBAL ASIA INSTITUTE 10.1073/pnas.1612551114 Proceedings of the National Academy of Sciences USA 114 12 3074-3078 2020-05-18T07:10:27Z 2020-05-18T07:10:27Z 2017-03-18 Article HO TECK HUA, Juin Kuan Chong, Xiaoyu Xu (2017-03-18). Yellow taxis have fewer accidents than blue taxis because yellow is more visible than blue. Proceedings of the National Academy of Sciences USA 114 (12) : 3074-3078. ScholarBank@NUS Repository. https://doi.org/10.1073/pnas.1612551114 0027-8424 https://scholarbank.nus.edu.sg/handle/10635/168212 CC0 1.0 Universal http://creativecommons.org/publicdomain/zero/1.0/ |
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10.1073/pnas.1612551114 |
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MARKETING |
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MARKETING HO TECK HUA Juin Kuan Chong Xiaoyu Xu |
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HO TECK HUA Juin Kuan Chong Xiaoyu Xu |
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HO TECK HUA Juin Kuan Chong Xiaoyu Xu Yellow taxis have fewer accidents than blue taxis because yellow is more visible than blue |
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HO TECK HUA |
title |
Yellow taxis have fewer accidents than blue taxis because yellow is more visible than blue |
title_short |
Yellow taxis have fewer accidents than blue taxis because yellow is more visible than blue |
title_full |
Yellow taxis have fewer accidents than blue taxis because yellow is more visible than blue |
title_fullStr |
Yellow taxis have fewer accidents than blue taxis because yellow is more visible than blue |
title_full_unstemmed |
Yellow taxis have fewer accidents than blue taxis because yellow is more visible than blue |
title_sort |
yellow taxis have fewer accidents than blue taxis because yellow is more visible than blue |
publishDate |
2020 |
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https://scholarbank.nus.edu.sg/handle/10635/168212 |
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