UNDERSTANDING MARKET SEGMENTS OF THE HOTEL INDUSTRY

Bachelor's

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Bibliographic Details
Main Author: YEO LI YIN
Other Authors: SCHOOL OF BUILDING & REAL ESTATE
Format: Theses and Dissertations
Published: 2021
Subjects:
Online Access:https://scholarbank.nus.edu.sg/handle/10635/193356
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Institution: National University of Singapore
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spelling sg-nus-scholar.10635-1933562021-07-02T13:17:03Z UNDERSTANDING MARKET SEGMENTS OF THE HOTEL INDUSTRY YEO LI YIN SCHOOL OF BUILDING & REAL ESTATE CHOW YUEN LENG Market segmentation Typologies Hotel Tourist Purpose of visits travel arrangement Preferred accommodation choice Cluster analysis Bachelor's BACHELOR OF SCIENCE (REAL ESTATE) 2021-07-02T08:50:01Z 2021-07-02T08:50:01Z 2002 Thesis YEO LI YIN (2002). UNDERSTANDING MARKET SEGMENTS OF THE HOTEL INDUSTRY. ScholarBank@NUS Repository. https://scholarbank.nus.edu.sg/handle/10635/193356 SDE BATCHLOAD 20210702
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic Market segmentation
Typologies
Hotel
Tourist
Purpose of visits
travel arrangement
Preferred accommodation choice
Cluster analysis
spellingShingle Market segmentation
Typologies
Hotel
Tourist
Purpose of visits
travel arrangement
Preferred accommodation choice
Cluster analysis
YEO LI YIN
UNDERSTANDING MARKET SEGMENTS OF THE HOTEL INDUSTRY
description Bachelor's
author2 SCHOOL OF BUILDING & REAL ESTATE
author_facet SCHOOL OF BUILDING & REAL ESTATE
YEO LI YIN
format Theses and Dissertations
author YEO LI YIN
author_sort YEO LI YIN
title UNDERSTANDING MARKET SEGMENTS OF THE HOTEL INDUSTRY
title_short UNDERSTANDING MARKET SEGMENTS OF THE HOTEL INDUSTRY
title_full UNDERSTANDING MARKET SEGMENTS OF THE HOTEL INDUSTRY
title_fullStr UNDERSTANDING MARKET SEGMENTS OF THE HOTEL INDUSTRY
title_full_unstemmed UNDERSTANDING MARKET SEGMENTS OF THE HOTEL INDUSTRY
title_sort understanding market segments of the hotel industry
publishDate 2021
url https://scholarbank.nus.edu.sg/handle/10635/193356
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