THE IMPACT OF BRAND POSITIONING OF SHOPPING CENTRES ON CONSUMER BEHAVIOUR IN REAL ESTATE RETAIL MARKETING

THE IMPACT OF BRAND POSITIONING OF SHOPPING CENTRES ON CONSUMER BEHAVIOUR IN REAL ESTATE RETAIL MARKETING

Bachelor's

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Bibliographic Details
Main Author: Ho Jing Ying Cheryl
Other Authors: REAL ESTATE
Format: Dissertation
Language:English
Published: 2015
Subjects:
Real Estate
RE
Steven Choo Kian Koon
2014/2015 RE
Consumer Behaviour
Retail
Marketing
Online Access:https://scholarbank.nus.edu.sg/handle/10635/221247
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Institution: National University of Singapore
Language: English

Internet

https://scholarbank.nus.edu.sg/handle/10635/221247

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