Infographics and the Elaboration Likelihood Model (ELM): Differences Between Visual and Textual Health Messages

10.1080/10810730.2022.2157909

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Bibliographic Details
Main Authors: Chervin Lam, Zhongwei Huang, Liang Shen
Other Authors: DEAN'S OFFICE (MEDICINE)
Format: Article
Published: Taylor & Francis 2023
Online Access:https://scholarbank.nus.edu.sg/handle/10635/237195
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Institution: National University of Singapore
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Summary:10.1080/10810730.2022.2157909