Strategic options for brand-name prescription drugs when patents expire.

Health marketing quarterly

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Main Authors: Mehta, S.C., Mehta, S.S.
Other Authors: MARKETING
Format: Article
Published: 2013
Online Access:http://scholarbank.nus.edu.sg/handle/10635/45134
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Institution: National University of Singapore
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spelling sg-nus-scholar.10635-451342015-01-07T13:34:37Z Strategic options for brand-name prescription drugs when patents expire. Mehta, S.C. Mehta, S.S. MARKETING Health marketing quarterly 14 3 107-114 2013-10-10T05:29:55Z 2013-10-10T05:29:55Z 1997 Article Mehta, S.C.,Mehta, S.S. (1997). Strategic options for brand-name prescription drugs when patents expire.. Health marketing quarterly 14 (3) : 107-114. ScholarBank@NUS Repository. 07359683 http://scholarbank.nus.edu.sg/handle/10635/45134 NOT_IN_WOS Scopus
institution National University of Singapore
building NUS Library
country Singapore
collection ScholarBank@NUS
description Health marketing quarterly
author2 MARKETING
author_facet MARKETING
Mehta, S.C.
Mehta, S.S.
format Article
author Mehta, S.C.
Mehta, S.S.
spellingShingle Mehta, S.C.
Mehta, S.S.
Strategic options for brand-name prescription drugs when patents expire.
author_sort Mehta, S.C.
title Strategic options for brand-name prescription drugs when patents expire.
title_short Strategic options for brand-name prescription drugs when patents expire.
title_full Strategic options for brand-name prescription drugs when patents expire.
title_fullStr Strategic options for brand-name prescription drugs when patents expire.
title_full_unstemmed Strategic options for brand-name prescription drugs when patents expire.
title_sort strategic options for brand-name prescription drugs when patents expire.
publishDate 2013
url http://scholarbank.nus.edu.sg/handle/10635/45134
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