Developing disruptive products for emerging economies: Lessons from asian cases

Developing disruptive products for emerging economies: Lessons from asian cases

10.1109/EMR.2013.2287363

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Bibliographic Details
Main Authors: Hang, C.-C., Chen, J., Subramian, A.M.
Other Authors: DIVISION OF ENGINEERING AND TECH MGT
Format: Article
Published: 2014
Subjects:
disruptive innovation
emerging economies
price/performance ratio
reverse innovation
Online Access:http://scholarbank.nus.edu.sg/handle/10635/67718
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Institution: National University of Singapore
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Summary:10.1109/EMR.2013.2287363

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