CAVVA: Computational affective video-in-video advertising

10.1109/TMM.2013.2282128

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Main Authors: Yadati, K., Katti, H., Kankanhalli, M.
Other Authors: COMPUTER SCIENCE
Format: Article
Published: 2014
Subjects:
Online Access:http://scholarbank.nus.edu.sg/handle/10635/77830
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Institution: National University of Singapore
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spelling sg-nus-scholar.10635-778302023-10-30T22:16:17Z CAVVA: Computational affective video-in-video advertising Yadati, K. Katti, H. Kankanhalli, M. COMPUTER SCIENCE Ad-insertion affect arousal contextual advertising marketing and consumer psychology valence 10.1109/TMM.2013.2282128 IEEE Transactions on Multimedia 16 1 15-23 ITMUF 2014-07-04T03:09:15Z 2014-07-04T03:09:15Z 2014-01 Article Yadati, K., Katti, H., Kankanhalli, M. (2014-01). CAVVA: Computational affective video-in-video advertising. IEEE Transactions on Multimedia 16 (1) : 15-23. ScholarBank@NUS Repository. https://doi.org/10.1109/TMM.2013.2282128 15209210 http://scholarbank.nus.edu.sg/handle/10635/77830 000328948100002 Scopus
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic Ad-insertion
affect
arousal
contextual advertising
marketing and consumer psychology
valence
spellingShingle Ad-insertion
affect
arousal
contextual advertising
marketing and consumer psychology
valence
Yadati, K.
Katti, H.
Kankanhalli, M.
CAVVA: Computational affective video-in-video advertising
description 10.1109/TMM.2013.2282128
author2 COMPUTER SCIENCE
author_facet COMPUTER SCIENCE
Yadati, K.
Katti, H.
Kankanhalli, M.
format Article
author Yadati, K.
Katti, H.
Kankanhalli, M.
author_sort Yadati, K.
title CAVVA: Computational affective video-in-video advertising
title_short CAVVA: Computational affective video-in-video advertising
title_full CAVVA: Computational affective video-in-video advertising
title_fullStr CAVVA: Computational affective video-in-video advertising
title_full_unstemmed CAVVA: Computational affective video-in-video advertising
title_sort cavva: computational affective video-in-video advertising
publishDate 2014
url http://scholarbank.nus.edu.sg/handle/10635/77830
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