CAVVA: Computational affective video-in-video advertising
10.1109/TMM.2013.2282128
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sg-nus-scholar.10635-778302023-10-30T22:16:17Z CAVVA: Computational affective video-in-video advertising Yadati, K. Katti, H. Kankanhalli, M. COMPUTER SCIENCE Ad-insertion affect arousal contextual advertising marketing and consumer psychology valence 10.1109/TMM.2013.2282128 IEEE Transactions on Multimedia 16 1 15-23 ITMUF 2014-07-04T03:09:15Z 2014-07-04T03:09:15Z 2014-01 Article Yadati, K., Katti, H., Kankanhalli, M. (2014-01). CAVVA: Computational affective video-in-video advertising. IEEE Transactions on Multimedia 16 (1) : 15-23. ScholarBank@NUS Repository. https://doi.org/10.1109/TMM.2013.2282128 15209210 http://scholarbank.nus.edu.sg/handle/10635/77830 000328948100002 Scopus |
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Ad-insertion affect arousal contextual advertising marketing and consumer psychology valence |
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Ad-insertion affect arousal contextual advertising marketing and consumer psychology valence Yadati, K. Katti, H. Kankanhalli, M. CAVVA: Computational affective video-in-video advertising |
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10.1109/TMM.2013.2282128 |
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COMPUTER SCIENCE |
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COMPUTER SCIENCE Yadati, K. Katti, H. Kankanhalli, M. |
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Article |
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Yadati, K. Katti, H. Kankanhalli, M. |
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Yadati, K. |
title |
CAVVA: Computational affective video-in-video advertising |
title_short |
CAVVA: Computational affective video-in-video advertising |
title_full |
CAVVA: Computational affective video-in-video advertising |
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CAVVA: Computational affective video-in-video advertising |
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CAVVA: Computational affective video-in-video advertising |
title_sort |
cavva: computational affective video-in-video advertising |
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2014 |
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http://scholarbank.nus.edu.sg/handle/10635/77830 |
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