Base of pyramid hub: Connecting solutions

The case describes the decision dilemma faced by an entrepreneur, Jack Sim, whose social initiative aims to establish an innovative platform in Singapore and South Asia to serve the base of the pyramid (BoP), which represents a majority of the population of the world (about 60%) who live in poverty....

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Bibliographic Details
Main Authors: CHANG, Jonathan, BHATTACHARYA, Lipika
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2017
Subjects:
Online Access:https://ink.library.smu.edu.sg/cases_coll_all/185
https://cmp.smu.edu.sg/case/1831
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Institution: Singapore Management University
Language: English
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