Digital product management under extreme uncertainty: The Singapore TraceTogether story for COVID-19 contact tracing (A)

• Main Authors: WONG, Yuet Nan, CHEAH, Sin Mei, MILLER, Steven M.
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2022
• Subjects: Product Management; Agile project management; Experimentation; Digital Transformation; Government; Pandemic; Asian Studies; Databases and Information Systems; Management Sciences and Quantitative Methods; Public Health
• Online Access: https://ink.library.smu.edu.sg/cases_coll_all/408; https://smu.sharepoint.com/sites/admin/CMP/cases/SMU-21-BATCH%20%5BPDF-Pic%5D/SMU-21-0045%20%5BTraceTogether%5D/SMU-21-0045%20%5BTraceTogether%20A%5D.pdf?CT=1645455478702&OR=ItemsView
• Institution: Singapore Management University

This case depicts Singapore’s TraceTogether (TT) story, beginning in early 2020 when COVID-19 was spreading globally with ravaging effects. TT was the world’s first national application of a digital contact-tracing tool. Remarkably, the initial version of TT was developed and launched in just eight...