Think setting up a business is easy? Think again!

Entrepreneurship stories are like fairytales. The rags-to-riches stories of college dropouts turned successful multimillionaires provide many an overworked and underappreciated employee with idealism and inspiration: to ditch a life of conventions and to pursue one's passions. But don't be...

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Main Author: Knowledge@SMU
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2010
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Online Access:https://ink.library.smu.edu.sg/ksmu/183
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1182&context=ksmu
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spelling sg-smu-ink.ksmu-11822018-07-06T03:54:14Z Think setting up a business is easy? Think again! Knowledge@SMU Entrepreneurship stories are like fairytales. The rags-to-riches stories of college dropouts turned successful multimillionaires provide many an overworked and underappreciated employee with idealism and inspiration: to ditch a life of conventions and to pursue one's passions. But don't be naïve, says Wong Hoong An, chief evangelist officer of the popular local food website, HungryGoWhere.com. There are too many questions to consider, such as 'Can you live with a pittance of a salary for years?' and 'Do you relish change, instability and volatility?' 2010-04-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/ksmu/183 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1182&context=ksmu http://creativecommons.org/licenses/by-nc-nd/4.0/ Knowledge@SMU eng Institutional Knowledge at Singapore Management University Business Entrepreneurial and Small Business Operations Technology and Innovation
institution Singapore Management University
building SMU Libraries
country Singapore
collection InK@SMU
language English
topic Business
Entrepreneurial and Small Business Operations
Technology and Innovation
spellingShingle Business
Entrepreneurial and Small Business Operations
Technology and Innovation
Knowledge@SMU
Think setting up a business is easy? Think again!
description Entrepreneurship stories are like fairytales. The rags-to-riches stories of college dropouts turned successful multimillionaires provide many an overworked and underappreciated employee with idealism and inspiration: to ditch a life of conventions and to pursue one's passions. But don't be naïve, says Wong Hoong An, chief evangelist officer of the popular local food website, HungryGoWhere.com. There are too many questions to consider, such as 'Can you live with a pittance of a salary for years?' and 'Do you relish change, instability and volatility?'
format text
author Knowledge@SMU
author_facet Knowledge@SMU
author_sort Knowledge@SMU
title Think setting up a business is easy? Think again!
title_short Think setting up a business is easy? Think again!
title_full Think setting up a business is easy? Think again!
title_fullStr Think setting up a business is easy? Think again!
title_full_unstemmed Think setting up a business is easy? Think again!
title_sort think setting up a business is easy? think again!
publisher Institutional Knowledge at Singapore Management University
publishDate 2010
url https://ink.library.smu.edu.sg/ksmu/183
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1182&context=ksmu
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