Questioning the homo economicus: Are concepts of rationality and self-interest outdated?
Many classical economic theories rely on the assumption that people, and thus markets, are rather predictable; that humans are rational and self-interested beings. Yet, psychologists have argued that human behaviours are highly complex and cannot be understood in these simple terms. The emergence of...
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Main Author: | Knowledge@SMU |
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Format: | text |
Language: | English |
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Institutional Knowledge at Singapore Management University
2012
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Online Access: | https://ink.library.smu.edu.sg/ksmu/230 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1229&context=ksmu |
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Institution: | Singapore Management University |
Language: | English |
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