Leading Social Design: What does it take?

Across the globe, design is increasingly seen as a discipline that is central to social innovation. However, the fruitful use of design by public and social sector organisations requires leaders who are prepared to embrace new approaches such as ethnographic research, user involvement, ideation, pro...

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Bibliographic Details
Main Author: Bason, Christian
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2012
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Online Access:https://ink.library.smu.edu.sg/lien_research/107
https://ink.library.smu.edu.sg/context/lien_research/article/1092/viewcontent/Christian_Bason___Leading_Social_Design._What_Does_it_Take.pdf
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Institution: Singapore Management University
Language: English
Description
Summary:Across the globe, design is increasingly seen as a discipline that is central to social innovation. However, the fruitful use of design by public and social sector organisations requires leaders who are prepared to embrace new approaches such as ethnographic research, user involvement, ideation, prototyping and experimentation. Christian Bason explores how effective design practice can help realise social innovation.