Strategic Groups: Theory, Research and Taxonomy
This paper discusses the concept of strategic groups, focusing upon the importance of intra-industry strategic groupings in understanding differences across firms within an industry. The problems involved in identifying strategic groups within industries are examined through a comprehensive review o...
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Main Authors: | , |
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Format: | text |
Language: | English |
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Institutional Knowledge at Singapore Management University
1986
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Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/1863 https://doi.org/10.1002/smj.4250070204 |
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Institution: | Singapore Management University |
Language: | English |
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