Involvement and Advertisement Size Effects on Information Processing
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1992
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sg-smu-ink.lkcsb_research-30222010-09-23T12:30:04Z Involvement and Advertisement Size Effects on Information Processing HAN, Jin K. 1992-01-01T08:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/2023 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Business |
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Business HAN, Jin K. Involvement and Advertisement Size Effects on Information Processing |
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HAN, Jin K. |
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HAN, Jin K. |
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HAN, Jin K. |
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Involvement and Advertisement Size Effects on Information Processing |
title_short |
Involvement and Advertisement Size Effects on Information Processing |
title_full |
Involvement and Advertisement Size Effects on Information Processing |
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Involvement and Advertisement Size Effects on Information Processing |
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Involvement and Advertisement Size Effects on Information Processing |
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involvement and advertisement size effects on information processing |
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Institutional Knowledge at Singapore Management University |
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1992 |
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https://ink.library.smu.edu.sg/lkcsb_research/2023 |
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1770570108223094784 |