Fundamental Issues and Directions for Marketing

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Bibliographic Details
Main Authors:	Montgomery, David B., Day, G. S.
Format:	text
Language:	English
Published:	Institutional Knowledge at Singapore Management University 1999
Subjects:	Business
Online Access:	https://ink.library.smu.edu.sg/lkcsb_research/2302
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Institution:	Singapore Management University
Language:	English

id	sg-smu-ink.lkcsb_research-3301
record_format	dspace
spelling	sg-smu-ink.lkcsb_research-33012010-09-23T12:30:04Z Fundamental Issues and Directions for Marketing Montgomery, David B. Day, G. S. 1999-01-01T08:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/2302 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Business
institution	Singapore Management University
building	SMU Libraries
continent	Asia
country	Singapore Singapore
content_provider	SMU Libraries
collection	InK@SMU
language	English
topic	Business
spellingShingle	Business Montgomery, David B. Day, G. S. Fundamental Issues and Directions for Marketing
format	text
author	Montgomery, David B. Day, G. S.
author_facet	Montgomery, David B. Day, G. S.
author_sort	Montgomery, David B.
title	Fundamental Issues and Directions for Marketing
title_short	Fundamental Issues and Directions for Marketing
title_full	Fundamental Issues and Directions for Marketing
title_fullStr	Fundamental Issues and Directions for Marketing
title_full_unstemmed	Fundamental Issues and Directions for Marketing
title_sort	fundamental issues and directions for marketing
publisher	Institutional Knowledge at Singapore Management University
publishDate	1999
url	https://ink.library.smu.edu.sg/lkcsb_research/2302
_version_	1770570202404093952

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