Measuring Marketing: 103 Key Metrics Every Marketer Needs

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Bibliographic Details
Main Author:	Davis, John
Format:	text
Language:	English
Published:	Institutional Knowledge at Singapore Management University 2010
Subjects:	Marketing
Online Access:	https://ink.library.smu.edu.sg/lkcsb_research/2510 https://worldcat.org/isbn/9780470821329
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Institution:	Singapore Management University
Language:	English

id	sg-smu-ink.lkcsb_research-3509
record_format	dspace
spelling	sg-smu-ink.lkcsb_research-35092010-09-24T04:18:03Z Measuring Marketing: 103 Key Metrics Every Marketer Needs Davis, John 2010-07-20T07:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/2510 https://worldcat.org/isbn/9780470821329 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Marketing
institution	Singapore Management University
building	SMU Libraries
continent	Asia
country	Singapore Singapore
content_provider	SMU Libraries
collection	InK@SMU
language	English
topic	Marketing
spellingShingle	Marketing Davis, John Measuring Marketing: 103 Key Metrics Every Marketer Needs
format	text
author	Davis, John
author_facet	Davis, John
author_sort	Davis, John
title	Measuring Marketing: 103 Key Metrics Every Marketer Needs
title_short	Measuring Marketing: 103 Key Metrics Every Marketer Needs
title_full	Measuring Marketing: 103 Key Metrics Every Marketer Needs
title_fullStr	Measuring Marketing: 103 Key Metrics Every Marketer Needs
title_full_unstemmed	Measuring Marketing: 103 Key Metrics Every Marketer Needs
title_sort	measuring marketing: 103 key metrics every marketer needs
publisher	Institutional Knowledge at Singapore Management University
publishDate	2010
url	https://ink.library.smu.edu.sg/lkcsb_research/2510 https://worldcat.org/isbn/9780470821329
_version_	1770570304873037824

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