The effects of customer personality traits on the display of positive emotions

Evidence is presented that customers shape their own service experiences through their traits and through the display of positive emotions by service providers. It is proposed that customer personality traits play a role in service experience, since customer scan affect service delivery process and...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلفون الرئيسيون: TAN, Hwee Hoon, FOO, Maw Der, KWEK, Min Hui
التنسيق: text
اللغة:English
منشور في: Institutional Knowledge at Singapore Management University 2004
الموضوعات:
الوصول للمادة أونلاين:https://ink.library.smu.edu.sg/lkcsb_research/2671
https://ink.library.smu.edu.sg/context/lkcsb_research/article/3670/viewcontent/20159579.pdf
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