Art for reward's sake: Visual art recruits the ventral striatum
A recent study showed that people evaluate products more positively when they are physically associated with art images than similar non-art images. Neuroimaging studies of visual art have investigated artistic style and esthetic preference but not brain responses attributable specifically to the ar...
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Main Authors: | , , , , , , , , , |
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Format: | text |
Language: | English |
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Institutional Knowledge at Singapore Management University
2011
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Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/3072 https://ink.library.smu.edu.sg/context/lkcsb_research/article/4071/viewcontent/Art_for_reward_s_sake.pdf |
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Institution: | Singapore Management University |
Language: | English |