Market Orientation, Embeddedness and the Autonomy and Performance of Multinational Subsidiaries in an Emerging Economy

Market Orientation, Embeddedness and the Autonomy and Performance of Multinational Subsidiaries in an Emerging Economy

This paper develops a conceptual framework for market orientation, embeddedness, autonomy and performance of multinational subsidiaries in an emerging economy. We argue that internal and external embeddedness has different performance implications for export- and local market-oriented multinational...

Full description

Saved in:
Bibliographic Details
Main Authors: LI, Xiaoying, LIU, Xiaming, THOMAS, Howard
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2013
Subjects:
China
Multinational subsidiaries
Market orientation
Embeddedness
Specialized resource
International Business
Strategic Management Policy
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/3822
https://ink.library.smu.edu.sg/context/lkcsb_research/article/4821/viewcontent/MarketOrientationEmbedAutomomyMNSub_2013.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Singapore Management University
Language: English

Internet

https://ink.library.smu.edu.sg/lkcsb_research/3822
https://ink.library.smu.edu.sg/context/lkcsb_research/article/4821/viewcontent/MarketOrientationEmbedAutomomyMNSub_2013.pdf

Similar Items