The Impact of Diversification Strategy on Risk Return Performance

This study examines the impact of diversification strategy on risk and return in diversified firms. Following an assessment of previous research on strategic risk, relationships between risk, return, and diversification strategy are hypothesized. Regression analysis shows that differences in risk-re...

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Bibliographic Details
Main Authors: Thomas, Howard, Chang, Y.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 1989
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/3842
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Institution: Singapore Management University
Language: English
Description
Summary:This study examines the impact of diversification strategy on risk and return in diversified firms. Following an assessment of previous research on strategic risk, relationships between risk, return, and diversification strategy are hypothesized. Regression analysis shows that differences in risk-return performance among diversified firms are more closely associated with structural factors associated with markets and businesses than with the particular diversification strategy chosen. Returns also influence the choice of diversification strategles which, in turn, do not get rewarded with higher profits. A curvilinear risk-return relationship is also observed which is consistent with previous theoretical suggestions. Implications for the strategic management of risk are then drawn.