Planning for dominance: a strategic perspective on the emergence of a dominant design

Researchers in technology and innovation, organization research, and product standardization in economics have noted that innovations may become the dominant designs in their product classes for reasons that may have little to do with design. The emergence process for dominant designs has typically...

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Bibliographic Details
Main Authors: Lee, J. R., ONeal, D. E., Pruett, M. W., Thomas, Howard
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 1995
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/3966
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Institution: Singapore Management University
Language: English