Optimistic bias about online privacy risks: Testing the moderating effects of perceived controllability and prior experience

• Main Authors: CHO, Hichang, LEE, JaeShin, CHUNG, Siyoung
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2010
• Subjects: Online Privacy; Optimistic Bias; Risk Judgments; Perceived Vulnerability; Perceived Controllability; Prior Experience; Communication Technology and New Media; E-Commerce
• Online Access: https://ink.library.smu.edu.sg/lkcsb_research/4590; https://doi.org/10.1016/j.chb.2010.02.012
• Institution: Singapore Management University

This study examined the ways in which Internet users construct their risk judgments about online privacy. The results, based on telephone survey data from a national probability sample in Singapore (n = 910), revealed that (a) individuals distinguish between two separate dimensions of risk judgment...