Contracting for new product development
In this chapter, we outline the findings of the research on contracting in new product development from the perspective of mitigating agency issues in both the internal and external contexts to the firm. The literature has studied the role of contracting in aligning the incentives of both internal sta...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2016
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/5437 https://doi.org/10.1007/978-3-319-32441-8_7 |
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| Institution: | Singapore Management University |
| Language: | English |