The impact of power on reliance on feelings versus reasons in decision making

We examine the impact of power on consumer decision making. Results from four experiments provide converging evidence that people in high- (low-) power states are more likely to rely on affective feelings (cognitive reasoning) in making judgments and decisions.

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Main Authors: HUANG, Yunhui, HONG, Jiewen, CHANG, Hannah H.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2015
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Online Access:https://ink.library.smu.edu.sg/lkcsb_research/5754
https://ink.library.smu.edu.sg/context/lkcsb_research/article/6753/viewcontent/apacr_vol11_1018783.pdf
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Institution: Singapore Management University
Language: English
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spelling sg-smu-ink.lkcsb_research-67532018-04-06T05:16:02Z The impact of power on reliance on feelings versus reasons in decision making HUANG, Yunhui HONG, Jiewen CHANG, Hannah H. We examine the impact of power on consumer decision making. Results from four experiments provide converging evidence that people in high- (low-) power states are more likely to rely on affective feelings (cognitive reasoning) in making judgments and decisions. 2015-06-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/lkcsb_research/5754 https://ink.library.smu.edu.sg/context/lkcsb_research/article/6753/viewcontent/apacr_vol11_1018783.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Marketing
institution Singapore Management University
building SMU Libraries
continent Asia
country Singapore
Singapore
content_provider SMU Libraries
collection InK@SMU
language English
topic Marketing
spellingShingle Marketing
HUANG, Yunhui
HONG, Jiewen
CHANG, Hannah H.
The impact of power on reliance on feelings versus reasons in decision making
description We examine the impact of power on consumer decision making. Results from four experiments provide converging evidence that people in high- (low-) power states are more likely to rely on affective feelings (cognitive reasoning) in making judgments and decisions.
format text
author HUANG, Yunhui
HONG, Jiewen
CHANG, Hannah H.
author_facet HUANG, Yunhui
HONG, Jiewen
CHANG, Hannah H.
author_sort HUANG, Yunhui
title The impact of power on reliance on feelings versus reasons in decision making
title_short The impact of power on reliance on feelings versus reasons in decision making
title_full The impact of power on reliance on feelings versus reasons in decision making
title_fullStr The impact of power on reliance on feelings versus reasons in decision making
title_full_unstemmed The impact of power on reliance on feelings versus reasons in decision making
title_sort impact of power on reliance on feelings versus reasons in decision making
publisher Institutional Knowledge at Singapore Management University
publishDate 2015
url https://ink.library.smu.edu.sg/lkcsb_research/5754
https://ink.library.smu.edu.sg/context/lkcsb_research/article/6753/viewcontent/apacr_vol11_1018783.pdf
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