Negotiating crisis in the Social Media environment: Evolution of crises online, gaining credibility offline
Purpose– The aim of this paper is to examine how crises can be triggered online, how different social media tools escalate crises, and how issues gain credibility when they transit to mainstream media.Design/methodology/approach– This exploratory study uses the multiple case study method to analyze...
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語言: | English |
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Institutional Knowledge at Singapore Management University
2014
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在線閱讀: | https://ink.library.smu.edu.sg/lkcsb_research/6006 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7005/viewcontent/CCIJ_09_2012_0064.pdf |
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