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Impact of penalty cost on customers' booking decisions

We study a novel newsvendor-type problem where the information on demand quantity is not exogenously given. The customer needs to make the booking decision based on her estimation on demand, which is affected by the value of shortage penalty cost. The problem is motivated by low-cost airline service...

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Main Authors: ZHANG, Jianghua, LONG, Daniel Zhuoyu, WANG, Rowan, XIE, Chi
格式: text
語言:English
出版: Institutional Knowledge at Singapore Management University 2021
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在線閱讀:https://ink.library.smu.edu.sg/lkcsb_research/6681
https://ink.library.smu.edu.sg/context/lkcsb_research/article/7680/viewcontent/Impact_of_Penalty_Cost_on_Customers__Booking.pdf
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機構: Singapore Management University
語言: English