Information quality of investment services with social media

• Main Authors: TATPORNPAN, Paphada, PRASARNPHANICH, Pattarawan Mai, CHIRAPHOL, Chiyachantana N.
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2022
• Subjects: Information quality; Hedonic motivation; Social media use; Relationship quality; Financial services; Finance; Finance and Financial Management
• Online Access: https://ink.library.smu.edu.sg/lkcsb_research/7141
• Institution: Singapore Management University

With the increasing use of social media to provide investment information, it is still unclear what information characteristics customers value and thus enhance long-term relationships between the customers and financial consultants. This study examined the attributes of information quality and hedo...