R&D project portfolio collaboration: How to structure the strategic alliance

R&D project portfolio collaboration: How to structure the strategic alliance

Incumbent companies target innovative firms with promising research and development (R&D) projects to rejuvenate their product portfolio. Such strategic alliances create value by combining the innovator’s research expertise with the partner firm’s superior marketing capability. The partner firm...

Full description

Saved in:
Bibliographic Details
Main Authors: FENG, Guiyun, CRAMA, Pascale, LIAN, Wenqi
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2023
Subjects:
R&D Management
Portfolio Selection
Strategic Alliance
Contract Timing
Business Administration, Management, and Operations
Organizational Behavior and Theory
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/7418
https://ink.library.smu.edu.sg/context/lkcsb_research/article/8417/viewcontent/Project_portfolio.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Singapore Management University
Language: English

Internet

https://ink.library.smu.edu.sg/lkcsb_research/7418
https://ink.library.smu.edu.sg/context/lkcsb_research/article/8417/viewcontent/Project_portfolio.pdf

Similar Items