Measuring social networks for real-time competitive advantage

Social networks offer up a goldmine of information just waiting to be exploited. For the first time, human relationships, comments and activities are documented quite publicly on platforms like Facebook and Twitter. Save for privacy concerns, never before has it been easier to know what people think...

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Bibliographic Details
Main Author: Singapore Management University
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2011
Subjects:
Online Access:https://ink.library.smu.edu.sg/pers/331
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1320&context=pers
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Institution: Singapore Management University
Language: English