“No More Uncle” and gender-neutral marketing
How Asian men’s beauty care is shaping conception of masculinity and gender-neutral marketing
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2022
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/pers/660 https://ink.library.smu.edu.sg/context/pers/article/1665/viewcontent/No_More_Uncle.pdf |
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| Institution: | Singapore Management University |
| Language: | English |