The evaluation of situational transaction trust in e-service environments
Trust is a critical issue in e-commerce and e-service environments. In some applications (such as eBay), the trust management mechanism has been introduced to provide valuable information to buyers prior to placing orders and making payments. However, most studies and applications focus on determini...
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Main Authors: | , |
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Format: | text |
Language: | English |
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Institutional Knowledge at Singapore Management University
2008
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Online Access: | https://ink.library.smu.edu.sg/sis_research/438 |
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Institution: | Singapore Management University |
Language: | English |