Innovation Rules: A method for identifying disruptive innovation opportunities?
Innovation Rules or innovation evolution paths are described in this paper as a mechanism for identifying disruptive innovation opportunities. A generic structure of an Innovation Rule is first introduced followed by a discussion using specific instance of an Innovation Rule. The application of In...
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Main Author: | NARASIMHALU, Arcot Desai |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2012
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Online Access: | https://ink.library.smu.edu.sg/sis_research/1667 https://ink.library.smu.edu.sg/context/sis_research/article/2666/viewcontent/Desai_ISPIM_2012_InnovationRules_paper.pdf |
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Institution: | Singapore Management University |
Language: | English |
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