Enterprise Systems Enabling Smart Commerce

Smart commerce is an evolution of ecommerce that aims at providing an enhanced and holistic customer experience by tying together cloud, social media, analytics, and back-end enterprise systems. With the emergence of service-oriented architectures (SOA), enterprise systems functionality has become a...

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Bibliographic Details
Main Authors: SHANKARARAMAN, Venky, LUM, Eng Kit
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2014
Subjects:
Online Access:https://ink.library.smu.edu.sg/sis_research/2611
http://dx.doi.org/10.1109/CBI.2014.17
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Institution: Singapore Management University
Language: English