From offline to online: How health insurance policies drive the demand for online healthcare service?

• Main Authors: YU, Yue, MEI, Qiu-Yan, QIU-HONG WANG
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2016
• Subjects: Medical Insurance Policy; Online Healthcare Service; Medical Service; Asian Studies; Computer Sciences; Insurance; Medicine and Health Sciences
• Online Access: https://ink.library.smu.edu.sg/sis_research/3297; https://ink.library.smu.edu.sg/context/sis_research/article/4299/viewcontent/FromOfflinetoOnline_2016_PACIS.pdf
• Institution: Singapore Management University

Online healthcare service has gradually become a significant part of healthcare services, especially in emerging economy with shortage in medical resources and wide coverage in the Internet usage. This paper studies how health insurance policies affect the demand for online healthcare consultation b...