Where is the goldmine? Finding promising business locations through Facebook data analytics

Where is the goldmine? Finding promising business locations through Facebook data analytics

If you were to open your own cafe, would you not want to effortlessly identify the most suitable location to set up your shop? Choosing an optimal physical location is a critical decision for numerous businesses, as many factors contribute to the final choice of the location. In this paper, we seek...

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Bibliographic Details
Main Authors: LIN, Jovian, OENTARYO, Richard, Ee-peng LIM, VU, Casey, VU, Adrian, Kwee, Agus
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2016
Subjects:
Location analytics
Facebook
feature extraction
machine learning
Computer Sciences
Databases and Information Systems
Numerical Analysis and Scientific Computing
Online Access:https://ink.library.smu.edu.sg/sis_research/3452
https://ink.library.smu.edu.sg/context/sis_research/article/4453/viewcontent/162___Where_is_the_Goldmine_Finding_Promising_Business_Locations_through_Facebook_Data_Analytics__Hypertext2016_.pdf
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Institution: Singapore Management University
Language: English

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https://ink.library.smu.edu.sg/sis_research/3452
https://ink.library.smu.edu.sg/context/sis_research/article/4453/viewcontent/162___Where_is_the_Goldmine_Finding_Promising_Business_Locations_through_Facebook_Data_Analytics__Hypertext2016_.pdf

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