Time-aware conversion prediction

Time-aware conversion prediction

The importance of product recommendation has been well recognized as a central task in business intelligence for e-commerce websites. Interestingly, what has been less aware of is the fact that different products take different time periods for conversion. The “conversion” here refers to actually a...

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Bibliographic Details
Main Authors: JI, Wendi, WANG, Xiaoling, ZHU, Feida
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2017
Subjects:
conversion time
survival analysis
product recommendation
advertising
Databases and Information Systems
Data Storage Systems
Online Access:https://ink.library.smu.edu.sg/sis_research/3701
https://ink.library.smu.edu.sg/context/sis_research/article/4703/viewcontent/101007_2Fs11704_016_5546_y.pdf
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Institution: Singapore Management University
Language: English

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https://ink.library.smu.edu.sg/sis_research/3701
https://ink.library.smu.edu.sg/context/sis_research/article/4703/viewcontent/101007_2Fs11704_016_5546_y.pdf

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