An Exploratory Study of Strategic Planning Behaviour in SMEs in Singapore/Malaysia Context

• Main Authors: Ghosh, B. C., LOW, Aik Meng, TAN, Teck Meng, Chan, Chee Onn
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 1992
• Subjects: Accounting; Asian Studies; Entrepreneurial and Small Business Operations
• Online Access: https://ink.library.smu.edu.sg/soa_research/518
• Institution: Singapore Management University

Strategic planning literature is extensive but how small and medium sized firms (SMEs) behave in response to environmental changes and how they incorporate such changes in their medium to long term plan has been insufficiently studied, in the writers’ view, especially in Singapore/Malaysia context....