Messaging without a message: executive value and social media activity
We show that executives who start tweeting benefit from better career options. We motivate this finding using the well-established theory of limited attention. Consistent with this explanation, we find that content is irrelevant. Comparative statics are also consistent with our framework. In particu...
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| Main Authors: | , , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2017
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/soa_research/1865 https://ink.library.smu.edu.sg/context/soa_research/article/2892/viewcontent/SSRN_id2966559.pdf |
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| Institution: | Singapore Management University |
| Language: | English |