Accelerating business transformation in the digital age

• المؤلفون الرئيسيون: PAN, Gary, SHANKARARAMAN, Venky
• التنسيق: text
• اللغة: English
• منشور في: Institutional Knowledge at Singapore Management University 2023
• الموضوعات: Business transformation; business transformation; technological innovations; Singapore; Accounting; Asian Studies; Strategic Management Policy; Technology and Innovation
• الوصول للمادة أونلاين: https://ink.library.smu.edu.sg/soa_research/2041; https://ink.library.smu.edu.sg/context/soa_research/article/3068/viewcontent/2023_accelerating_business_transformation_in_the_digital_age_pvoa.pdf

Business Transformation involves making fundamental changes in how business is conducted in order to help cope with shifts in market environment. This chapter focuses on the role played by digital technology in business transformation and the mindset shifts required to embark on a digital transforma...