Recent Developments in the Law of Comparative Advertising in Italy: Towards an Effective Enforcement of the Principles of Directive 97/55/EC under the New Regime?
On February 25, 2000, the Italian Government adopted Legislative Decree No. 67, which enacted Directive 97/55/EC amending Directive 84/450/EEC concerning misleading advertising, so as to include comparative advertising. Contrary to what one could have expected in a country that has traditionally ban...
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
2002
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| Online Access: | https://ink.library.smu.edu.sg/sol_research/1610 https://ink.library.smu.edu.sg/context/sol_research/article/3562/viewcontent/1._PR_IIC_Comparative_Advertising.pdf |
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| Institution: | Singapore Management University |
| Language: | English |