Cultural differences and switching of in-group sharing behavior between an American (Facebook) and a Chinese (Renren) social networking site

• Main Authors: QIU, Lin, LIN, Han, LEUNG, Angela K. Y.
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2013
• Subjects: cultural psychology; communication; acculturation; social networking; crosscultural differences; cultural frame switching; Facebook; Asian Studies; Multicultural Psychology; Social Media; Social Psychology
• Online Access: https://ink.library.smu.edu.sg/soss_research/1075; https://ink.library.smu.edu.sg/context/soss_research/article/2331/viewcontent/CulturalDiffFacebookRenRen_2013.pdf
• Institution: Singapore Management University

Prior research has documented cultural dimensions that broadly characterize between-culture variations in Western and East Asian societies and that bicultural individuals can flexibly change their behaviors in response to different cultural contexts. In this article, we studied cultural differences...