Mega-events and mega-ambitions: South Korea’s rise and the strategic use of the big four events

This book provides a holistic analysis of South Korea’s strategic use of mega-events in its modern development. It examines the Summer Olympics (1988), the World Expo (1993), the FIFA World Cup (2002), and the Winter Olympics (2018) over the past 30 years of the country’s rapid growth, and across va...

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Bibliographic Details
Main Authors: JOO, Yu-Min, BAE, Yooil, KASSENS-NOOR, Eva
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2017
Subjects:
Online Access:https://ink.library.smu.edu.sg/soss_research/2174
https://search.library.smu.edu.sg/permalink/65SMU_INST/1lk8vc3/alma99208487502601
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Institution: Singapore Management University
Language: English

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