Winyann and Affective Performance among Female Thai Flight Attendants
© 2016 The Australian National University. Building on Hochschild's concept of emotional work and Sarah Ahmed's theory of affective economy, this paper examines the ways in which female Thai flight attendants mobilise winyann—a Buddhist notion of soul, but applied to airline professionalis...
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th-cmuir.6653943832-423422017-09-28T04:26:30Z Winyann and Affective Performance among Female Thai Flight Attendants Ayuttacorn A. © 2016 The Australian National University. Building on Hochschild's concept of emotional work and Sarah Ahmed's theory of affective economy, this paper examines the ways in which female Thai flight attendants mobilise winyann—a Buddhist notion of soul, but applied to airline professionalism—to perform their duties and manage work-related crises. Ethnographic evidence shows that Buddhist concepts of soul and suffering are used to transcend difficult situations in the air, paradoxically creating value for the corporation while still allowing women to experience personal integrity through embodied performances of affect in their professional lives. 2017-09-28T04:26:30Z 2017-09-28T04:26:30Z 2016-01-01 Journal 14442213 2-s2.0-84958153454 10.1080/14442213.2015.1119186 https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84958153454&origin=inward http://cmuir.cmu.ac.th/jspui/handle/6653943832/42342 |
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© 2016 The Australian National University. Building on Hochschild's concept of emotional work and Sarah Ahmed's theory of affective economy, this paper examines the ways in which female Thai flight attendants mobilise winyann—a Buddhist notion of soul, but applied to airline professionalism—to perform their duties and manage work-related crises. Ethnographic evidence shows that Buddhist concepts of soul and suffering are used to transcend difficult situations in the air, paradoxically creating value for the corporation while still allowing women to experience personal integrity through embodied performances of affect in their professional lives. |
| format |
Journal |
| author |
Ayuttacorn A. |
| spellingShingle |
Ayuttacorn A. Winyann and Affective Performance among Female Thai Flight Attendants |
| author_facet |
Ayuttacorn A. |
| author_sort |
Ayuttacorn A. |
| title |
Winyann and Affective Performance among Female Thai Flight Attendants |
| title_short |
Winyann and Affective Performance among Female Thai Flight Attendants |
| title_full |
Winyann and Affective Performance among Female Thai Flight Attendants |
| title_fullStr |
Winyann and Affective Performance among Female Thai Flight Attendants |
| title_full_unstemmed |
Winyann and Affective Performance among Female Thai Flight Attendants |
| title_sort |
winyann and affective performance among female thai flight attendants |
| publishDate |
2017 |
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https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84958153454&origin=inward http://cmuir.cmu.ac.th/jspui/handle/6653943832/42342 |
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