Exploring indian tourists' motivation and perception of bangkok

• Main Authors: Raktida Siri, Lisa Kennon, Bharath Josiam, Daniel Spears
• Format: Journal
• Published: 2018
• Subjects: Business, Management and Accounting
• Online Access: https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84863874042&origin=inward; http://cmuir.cmu.ac.th/jspui/handle/6653943832/51439
• Institution: Chiang Mai University

Indians increasingly travel to foreign countries in a large number every year. To date, there are no studies focusing on this group of tourists. This study thus investigates the Indian tourists' motivation and perception of Bangkok, Thailand. The study shows that both push and pull factors stim...