คุณภาพชีวิตการทำงานของผู้แทนยาในเขตการขายภาคเหนือของประเทศไทย

• Main Author: อนัญญา ฉัตรานันท์
• Other Authors: อาจารย์ ดร.นฤนาถ ศราภัยวานิช
• Format: Independent Study
• Language: Thai
• Published: เชียงใหม่ : บัณฑิตวิทยาลัย มหาวิทยาลัยเชียงใหม่ 2020
• Online Access: http://cmuir.cmu.ac.th/jspui/handle/6653943832/68953
• Institution: Chiang Mai University

This study aimed to examine the quality of work life of pharmaceutical sales representatives in the northern region. Questionnaires were used as the tool to collect data from 200 pharmaceutical sales representatives in the northern region. Data obtained were, then, analyzed by descriptive and inferential statistics, including frequency, percentage, and means. Hereafter were shown the summary of the findings. The findings presented that most respondents were female in the age of 31-35 years old, single, and graduated in bachelor’s degree. Their net salary (excluding per diem, incentive award, commission, and other sources of income) was 25,001-35,000 Baht; while their gross monthly income (including salary, per diem, incentive award, commission, and other sources of income) was over than 105,000 Baht. The majority used to work at two pharmaceutical companies and had worked in the line of pharmaceutical sales representative for 7-10 years. Their working duration at the current company was 5-7 years and their current company was classified in the category of original drugs company with more than 40 sales representatives. The findings on quality of work life of pharmaceutical sales representatives in the northern region revealed that the respondents agreed that their quality of work life could be ranked at high level, especially on emotional, spiritual, social relation, physical, environmental, and life stability approaches, in orderly. Below were shown the top elements of the six approaches of the quality of work life that were ranked at the highest level by the pharmaceutical sales representatives in the northern region. The physical approach was to have no record of hospital admission due to severe illness in the last year. The emotional approach was to be family supporter. The social relation approach was the ability to work by themselves. The environmental approach was the convenient transportation to access to the company and the responsible areas. The spiritual approach was the receiving of meaning and significance in life from the current company. The life stability approach was the capacity to handle with expenses or debts properly.