Developing of Marketing Knowledge for Chiang Mai Local Cafe Business Among Chinese Visitors
The purpose of the study is to help Chiang Mai local cafe understand the preferences of Chinese tourists and attract more Chinese tourists to cafe. In order to find out the preference attributes of Chinese tourists and generate reliable and scientific strategies, this study analyses the key customer...
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Format: | Independent Study |
Language: | English |
Published: |
เชียงใหม่ : บัณฑิตวิทยาลัย มหาวิทยาลัยเชียงใหม่
2020
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Online Access: | http://cmuir.cmu.ac.th/jspui/handle/6653943832/69447 |
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Institution: | Chiang Mai University |
Language: | English |