Kano Model for Identifying Cross-Border e-Commerce Factors to Export Thai SMEs Products to China
© 2020 IEEE. With the development of information technology and mobile phone use, cross-borer e-commerce (CBEC) now has been a popular trend of global economy. However, even cross-border e-commerce is fast growing in worldwide, in Thailand is still in its infancy, and Thai Northern SMEs are limited...
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Main Authors: | Caiyun Fan, Danaitun Pongpatcharatrontep |
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Format: | Conference Proceeding |
Published: |
2020
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Subjects: | |
Online Access: | https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85085614954&origin=inward http://cmuir.cmu.ac.th/jspui/handle/6653943832/70131 |
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Institution: | Chiang Mai University |
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