Effectiveness of using Thai super stars for multiple brand endorsement
Thesis (M.A.)--Chulalongkorn University, 2012
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| Format: | Theses and Dissertations |
| Language: | English |
| Published: |
Chulalongkorn University
2013
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| Online Access: | http://cuir.car.chula.ac.th/handle/123456789/36142 http://doi.org/10.14457/CU.the.2012.828 |
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| Institution: | Chulalongkorn University |
| Language: | English |