How Global Airports Engage Social Media Users: A Study of Facebook use and its Role in Stakeholder Communication
© 2015 Taylor & Francis. ABSTRACT: Examining airports’ use of Facebook, particularly the types of information they have provided to, and established with, users, this study was conducted using the framework of the five functional aspects: communications, promotions, product distribution, resea...
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| Main Authors: | , |
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| Format: | Article |
| Published: |
2018
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| Subjects: | |
| Online Access: | https://repository.li.mahidol.ac.th/handle/123456789/35665 |
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| Institution: | Mahidol University |